Projects Collection
Fortem: External Wall Insulation: What can you expect?
Overview
Fortem Solutions Ltd., a leading provider of building maintenance and improvement services, sought to educate homeowners about the benefits and process of external wall insulation (EWI). They needed a compelling and accessible way to demystify the EWI process, highlight its benefits, build trust, and increase lead generation. We partnered with them to create "External Wall Insulation: What can you expect?", a dynamic 3D animated explainer video.
Approach
Our approach centered on utilizing 3D animation to create a visually engaging and easily digestible explanation of Fortem Solutions Ltd.'s external wall insulation process. We aimed to simplify complex technical information by translating it into clear, dynamic visuals, and constructed a narrative that guided viewers step-by-step through the process, while simultaneously emphasizing the tangible benefits. Relatable characters were incorporated to foster trust and create a personal connection, and the entire video was seamlessly integrated with Fortem's brand identity to reinforce their expertise and professionalism.
Foetas 2023
Poznan